Implements a moratorium on the installation of new digital billboards; directs the commissioner of transportation to conduct a study on the impact of digital billboards on motor vehicle accidents.
STATE OF NEW YORK
________________________________________________________________________
1036
2023-2024 Regular Sessions
IN SENATE
January 9, 2023
___________
Introduced by Sen. JACKSON -- read twice and ordered printed, and when
printed to be committed to the Committee on Consumer Protection
AN ACT to amend the general business law, in relation to implementing a
moratorium on digital billboards and directing the commissioner of
transportation to conduct a study on the impact of digital billboards
on motor vehicle accidents
The People of the State of New York, represented in Senate and Assem-bly, do enact as follows:
1 Section 1. The general business law is amended by adding a new section
2 397-b to read as follows:
3 § 397-b. Digital billboards. 1. Notwithstanding any provision of law
4 to the contrary, no person shall install a digital billboard after the
5 effective date of this section, unless such billboard complies with the
6 rules and regulations promulgated by the commissioner of transportation
7 pursuant to subdivision two of this section. As used in this section,
8 the term "digital billboard" shall mean a one or multi-sided outdoor
9 advertising sign that displays digital images using light-emitting diode
10 technology or any such similar technology.
11 2. The commissioner of transportation shall conduct a study on the
12 impact of digital billboards on the frequency and severity of motor
13 vehicle accidents, including but not limited to, such motor vehicle
14 accidents that result in severe bodily injury or death in proximity to
15 such digital billboards. Within one year of the effective date of this
16 section, the commissioner of transportation shall:
17 (a) submit a report of his or her findings, conclusions and recommen-
18 dations to the governor, the temporary president of the senate and the
19 speaker of the assembly; and
20 (b) promulgate rules and regulations regarding the installation and
21 use of digital billboards based upon the findings of such study.
22 § 2. This act shall take effect immediately.
EXPLANATION--Matter in italics (underscored) is new; matter in brackets
[] is old law to be omitted.
LBD03509-01-3