A09622 Summary:
| BILL NO | A09622C |
| SAME AS | SAME AS S08913-D |
| SPONSOR | Peoples-Stokes |
| COSPNSR | Lupardo, Stirpe, Tapia |
| MLTSPNSR | |
| Amd §86, Cannabis L | |
| Relates to requirements for advertising of cannabis licensees, products or services on billboards; limits information that may appear on billboards; prohibits billboard advertising by a cannabis licensee is a city with a population of one million or more. | |
A09622 Actions:
| BILL NO | A09622C | |||||||||||||||||||||||||||||||||||||||||||||||||
| 01/21/2026 | referred to economic development | |||||||||||||||||||||||||||||||||||||||||||||||||
| 04/29/2026 | amend and recommit to economic development | |||||||||||||||||||||||||||||||||||||||||||||||||
| 04/29/2026 | print number 9622a | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/13/2026 | amend and recommit to economic development | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/13/2026 | print number 9622b | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/19/2026 | reported referred to rules | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/21/2026 | reported | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/21/2026 | rules report cal.183 | |||||||||||||||||||||||||||||||||||||||||||||||||
| 05/21/2026 | ordered to third reading rules cal.183 | |||||||||||||||||||||||||||||||||||||||||||||||||
| 06/01/2026 | amended on third reading 9622c | |||||||||||||||||||||||||||||||||||||||||||||||||
A09622 Memo:
Go to topNEW YORK STATE ASSEMBLY
MEMORANDUM IN SUPPORT OF LEGISLATION
submitted in accordance with Assembly Rule III, Sec 1(f)
TITLE OF BILL: An act to amend the cannabis law, in relation to limiting prohibitions of advertising of cannabis products or services on billboards PURPOSE OR GENERAL IDEA OF BILL: The purpose of this bill is to authorize limited advertisement of canna- bis retail establishments on billboards, SUMMARY OF PROVISIONS: Section 1 requires the cannabis control board to promulgate rules and regulations. Section 2 amends paragraph (k) of subdivision 2 of section 86 of the cannabis law to authorize limited adult-use cannabis billboard advertis- ing. Section 3 adds new subdivisions 2-a and 2-b to section 86 of the canna- bis law related to limited cannabis billboard advertising and provides that no cannabis billboards shall be located in a city with a population of one million or more. Section 4 provides for an immediate effective date. DIFFERENCE BETWEEN ORIGINAL AND AMENDED VERSION (IF APPLICABLE): C-print: Clarifies the definition of billboards and provides that no cannabis billboards shall be located in a city with a population of one million or more. JUSTIFICATION: Current law has been interpreted by the office of cannabis management as prohibiting any adult-use cannabis billboard advertisements. This prohi- bition has proven to hinder licensed retail establishments from adver- tising their business name, location, hours, and other identifying information. It is appropriate to amend the law to allow retail cannabis establishments to use billboard advertising as long as the billboard: is not false, deceptive, or misleading; promotes overconsumption; depicts consumption; is designed in any way to appeal to children or other minors; makes medical claims or promotes adult-use cannabis for a medical or wellness purpose; appeals to persons less then twenty-one years of age and/or populations at-risk of increase adverse health consequences as determined by the board in regulation; disseminate false or misleading information to customers; or includes any cannabis brand information. Allowing adult-use cannabis retail establishments to use billboard advertising to promote their business name, location, hours, business slogan, showcase events, social equity status, and other infor- mation that will help licensees succeed and grow the legal marketplace. It is important to note that this bill does not authorize billboard advertising where billboards are otherwise restricted or prohibited by local, state, or federal laws, rules, and regulations. PRIOR LEGISLATIVE HISTORY: This is a new bill. FISCAL IMPLICATIONS FOR STATE AND LOCAL GOVERNMENTS: None. EFFECTIVE DATE: Immediately.
A09622 Text:
Go to topSTATE OF NEW YORK ________________________________________________________________________ 9622--C R. R. 183 IN ASSEMBLY January 21, 2026 ___________ Introduced by M. of A. PEOPLES-STOKES, LUPARDO, STIRPE, TAPIA -- read once and referred to the Committee on Economic Development -- commit- tee discharged, bill amended, ordered reprinted as amended and recom- mitted to said committee -- again reported from said committee with amendments, ordered reprinted as amended and recommitted to said committee -- reported and referred to the Committee on Rules -- ordered to a third reading, amended and ordered reprinted, retaining its place on the order of third reading AN ACT to amend the cannabis law, in relation to limiting prohibitions of advertising of cannabis products or services on billboards The People of the State of New York, represented in Senate and Assem- bly, do enact as follows: 1 Section 1. Subdivision 1 of section 86 of the cannabis law is amended 2 to read as follows: 3 1. The board shall promulgate rules and regulations governing the form 4 and content of advertising and marketing of licensed cannabis and any 5 cannabis products or services in a manner not inconsistent with the 6 provisions of this section. 7 § 2. Paragraph (k) of subdivision 2 of section 86 of the cannabis law 8 is amended to read as follows: 9 (k) is in the form of a billboard that violates the provisions of 10 paragraph (a), (b), (c), (d), (e), (f), (h) or (i) of this subdivision, 11 subdivision two-b of this section, or paragraph (a) or (b) of subdivi- 12 sion three of this section or that includes any cannabis brand informa- 13 tion; or 14 § 3. Section 86 of the cannabis law is amended by adding two new 15 subdivisions 2-a and 2-b to read as follows: 16 2-a. For purposes of this section a billboard shall mean any off-prem- 17 ises signage, of any size or any location, as may be defined by local 18 zoning laws and regulations governing the size and location of billboard 19 advertisements. 20 2-b. (a) No billboard shall be permitted that does not advertise a 21 licensee. A licensee shall not permit the use of their trademarks, 22 brands, names, locations, or other distinguishing characteristics for EXPLANATION--Matter in italics (underscored) is new; matter in brackets [] is old law to be omitted. LBD14352-08-6A. 9622--C 2 1 third-party use on advertising in a manner that does not comply with the 2 provisions of subdivision two of this section. 3 (b) On and after the effective date of this subdivision, any billboard 4 advertising a licensee shall only be permitted to include the following 5 information: 6 (i) The licensee's name, license number, logo, entity name, or doing 7 business as name; 8 (ii) The address, phone number, email address, website URL or QR code 9 for the licensed business; 10 (iii) The nature of the business for which the entity is licensed; 11 (iv) The licensee's business slogan; 12 (v) The hours of operation for the licensed business; 13 (vi) Notice of opening status or an authorized licensee showcase 14 event; 15 (vii) The licensee's social equity status, if applicable to the licen- 16 see; 17 (viii) Directional information to allow a consumer to locate such 18 licensee; and 19 (ix) Any other factual information pertaining to the licensee as 20 promulgated by the board through regulation. 21 (c) Notwithstanding the provisions of this section, no billboards 22 advertising a cannabis licensee shall be permitted to be located within 23 a city with a population of one million or more. 24 § 4. This act shall take effect immediately.